There are a TON of factors that go into a successful website, but a HUGE one that is often overlooked is good copy. ⚡️ Look, rock solid copy is CRUCIAL to the success of every biz. (Yes, that includes yours!!) While you may be slaying the game on socials + your killer content is building authority with your audience, copy is what motivates + encourages consumers to take action. Copy is the key ingredient that WILL get your website to convert!
Avoid Burnout With A CEO Schedule Friend, burnout is NOT a pretty thing. If you’re a biz owner, you probably know the signs of burnout because you’ve probablyyy experienced ’em at one point in time. But just in case you’re unsure, here are some surefire signs that you’re on your way to burning out: 💥 […]
I’m a small biz owner myself and through trial + error, I’ve found some of THE best apps + tools that will keep you organized, boost your productivity, and help you save your creative energy for the tasks that matter most. Ready for the goods? I’ve listed my favorite resources +business must-haves below! 😉
With the rise of social media platforms like Insta, FB, Twitter, + TikTok, it’s hard to avoid the cycle of passive scrolling because of the heaps + heaps of content that’s thrown at us on a daily basis! And with SO much content for users to consume, it’s easy to get lost in the background noise when you put out content for your biz on socials. Today, I thought I’d share how I create scroll-stopping posts that catch my audience’s attention, hook, line, + sinker. 😎
Newsflash: You’re Not The Hero Of The Story 🚨YOU’RE NOT THE HERO! The biggest mistake clients make before working with me is making themselves the hero of their website copy. It may sound counterintuitive, but doing this HURTS your chances of converting! 😭 Yes, it’s your website. Yes, it’s your business. Yes, you’ve got to […]
I know, I know. The About Page is one of THE trickiest parts of web copy to write + write well. Even the most experienced copywriters will say writing their own About Page is one of the hardest things to do. So if the pros are stumbling over it, no sweat if you find it difficult to do for yourself! If you’re struggling to write your About Page—which tends to be the most-visited page on any website, after the home page! So getting it ✨just right✨ is crucial—then I’m here to save the day. 😉
As perfect as your DIY copy may feel (trust me, I KNOW you’re clever AF), there are always to make your words more magical, more impactful, + more engaging. Since I’ve always got your back, I’ve rounded up some hot copywriting tips for ya right here.
When you’re the boss, and especially if you’re just starting out, you’re in charge of ~every~ little thing. You’re responsible for organizing + answering all your emails, scheduling all your appts., writing client proposals + contracts, sending out invoices, handling your biz bookkeeping— and we haven’t even gotten to the client work. Basically, YOU wear all the hats! [Insert link to blog post] And if anything falls through the cracks, that’s on you, so you better have systems in place to keep the absolute worst from happening. To save you the heart ache + the sleepless nights, I’ll be sharing the software I use on a daily basis to keep my business + all its moving parts in check!