Copy Like It’s Hot: Ariel Carr
Ariel Carr is an IG Monetization Expert who created an amazing 8-week program and community called #SociallyPaid. There, she teaches badass entrepreneurs and hustlers how to leverage social media successfully.
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personality-driven copy for passionate + ambitious female ceos
it's time to kick your biz up several notches
It's the making your life easier part for me
Irresistible brand messaging and personality-driven copy are key to driving a personal connection. Whether you need a trusted friend to strategize with you, a done-for-you-please-take-it-off-my-plate kind of job, or you just need a little tweak… I’m here for it AND you!
Working with me is an experience that I want you to love. I personalize everything to fit you and your business. No cookie-cutter nonsense here! That’s a promise I stand by.
Everything is amazing! I definitely feel like this is a great value for my investment and I am so happy!
milla r.
On the menu:
Quick Shot
Doppio
emails
If social media crashed tomorrow, would you have a solid way to reach your customers? Email marketing is the #1 thing you should have in place because it’s reliable AF + generates the most sales. Whether you need a welcome sequence, nurture sequence, sales sequence, or newsletters – build that list!
Includes:
- 30-min topic ideation + strategy session
- Personality-driven email copy
- 2 complimentary rounds of revisions
investment: $250 per email (price decreases as you bundle up)
*monthly retainers available
Cortado
Blog Posts
Having a blog is a great way to position your biz as a go-to resource, establish authority, and build connection! Let’s spice things up and tell your story.
Includes:
- Topic ideation + strategy
- Surface-level SEO
- Research + discovery
- Personality-driven content writing
- 2 complimentary rounds of revisions
investment: $350 per blog post (price decreases as you bundle up)
*monthly retainers available
Coffee Break
Flat White
Copy Audit
This one’s for the DIYers who aren’t ready for a full copy overhaul, but want to get a sense of where they stand. Audit your website or your email sequence!
Includes:
- Full review of your copy checking for grammar, tone, flow, and UX
- Audit document with your areas of strengths + suggestions on what needs improvement/why
investment: WEBSITES (up to 5 pgs) start at $650 + emails (up to 10) start at $300
café au lait
90-min 1:1 Strategy Intensive
Exclusive 1:1 time with me to literally pick my brain. You’ll get my undivided attention to focus on all things YOU for 90 min. Ask burning questions about anything and everything or bounce crazy ideas off my head.
Includes:
- Pre-call questionnaire
- Recorded session so you can be fully present
- Recap + implementation steps
investment: $450
Affogato
Social Media Content Strategy + Captions
Don’t have time for social media writing or just not your thang? I gotchu. We’ll craft bomb captions that rock the socks off your ideal clients.
Includes:
- Define content pillars + strategy
- Personality-driven caption copy
- 2 complimentary rounds of revisions
investment: 10 captions $350, 20 captions $550, 30 captions $750
*monthly retainers available
Fully Caffeinated
Double Shot Over Ice
VIP Intensive Day
Let’s craft a mighty shot of copy that packs a bold, powerful punch and is chock-full of energizing flavor – stat.
This is perfect if you have a specific project in mind + need a quick turnaround. You’ll have a day completely dedicated to you and your needs, including uninterrupted access to me, kick-ass copy, and post-project support.
Includes:
- Pre-project questionnaire
- 30-min kick-off strategy session
- Personality-driven copy + 1 round of revision
- 30-min wrap-up session + implementation plan if applicable
- Post-project email Q&A support for 7 days
investment: $1,497
Cappuccino
Sales page
Let’s craft a deliciously smooth cup of copy that wraps you in warmth, good vibes, and thoughtful energy. Don’t forget the dash of flavor!
This is perfect if you’re preparing to launch or revamp something BIG + need a high-converting sales page to do some intentional legwork. You want the impact of your offer to dance across the page and into the hearts of your ideal clients.
Includes:
- Client questionnaire
- 45-min kick-off strategy session
- Research + discovery
- Personality-driven sales copy
- 2 complimentary rounds of revisions (1 offline, 1 live on wrap-up)
investment: $1,500
Lavender Latte
Website Copy
Let’s craft a delightful cup of copy that delivers impactful notes, soothes the soul, and leaves you with a warm, fuzzy feeling.
This is perfect if you already have a strong brand identity + messaging, but feel your website lacks some much-needed magic. Together, we’ll infuse storytelling + personality to give your website copy a facelift so you can convert your dream clients into loyal fans.
Includes:
- Client questionnaire
- 60-min kick-off strategy session
- Research, discovery, + competitor analysis
- Up to 4 core personality-driven website pages
- 2 complimentary rounds of revisions (1 offline, 1 live on wrap-up)
investment starts at $3,000
Nitro Cold Brew
Brand Messaging + Website Copy
Let’s carefully craft a wicked cup of copy that is meaningful, jam-packed with velvety personality, and smooth to the last drop.
This is perfect if you want to define your secret sauce, nail down iconic messaging, + stand out from your competitors. Together, we’ll elevate your business to have clear, consistent brand messaging + compelling copy that extends your impact tenfold.
Includes:
- Brand clarity + client questionnaire
- 90-min kick-off strategy session
- Research, discovery, + competitor analysis
- Comprehensive brand messaging style guide
- Up to 4 core personality-driven website pages
- 2 complimentary rounds of revisions (1 offline, 1 live on wrap-up)
investment starts at $4,500
Jenn is THE one! She’s an exceptional personality-driven copywriter. She’s able to interpret what is needed and routinely surpasses expectations.
salina y.
The Process
one, two, three… magic!
Coffee Date
chill and cozy vibes
You waltz in and tell me all about you, your biz, and what you’re looking for. If we’re a match made in heaven, I’ll send you a proposal to digest and offer the option to have a first date. If you say yes, we’ll spend time getting to know each other, talk all about your goals, and zero in on how I can help you exceed them. If you’d like to skip it, we can get straight to the fun stuff.
1
Storytelling Magic
let's get this party started
Before we get the ball rolling, you’ll have some homework to do (I promise it’s not hard). Then, we’ll dive in with an amazing kick-off call so I can fully immerse into everything YOU. After, I’ll step into the zone and craft the heck out of a dazzling draft for you to look at. We’ll go through 2 rounds of revisions and schedule our wrap-up call for finishing touches.
2
Happy Dance
woohoo! It's a wrap!
We tighten up the final copy live so that you have ample opportunity to tell me how it is and we can tweak everything to perfection together. Once finalized, we’ll celebrate and bust out the crazy dance moves. I’ll send you the final version that you are head-over-heels for, along with an invoice to close out the project. We did it!
3
My Work
portfolio
EXPLORE A FEW OF MY PIECES
WHAT PEOPLE ARE SAYING
Our strategy session was so, so, so valuable!!!
Prior to our call, I felt unsure if my current business/social media strategy was working for me. After strategizing with Jenn, I feel so much more confident. She completely revitalized me! I’m still processing the sheer amount of valuable information and clear direction that was offered to me. She made sure I was completely confident before I left the call. I’m so grateful for that!
hannah del herrara
Jenn's efficiency, consideration, and the fact that she really listened to my needs was the best!
It feels AMAZING to have a completed sales page that looks so professional, yet me. Like I can’t imagine doing it myself LOL. I loved how efficient Jenn was and she really took my needs and voice into consideration. I really appreciated the diligence and effort that went into making the copy edits. The whole process was so smooth. I was actually shocked that after my first round of revisions, I only had 1 edit to make. If you’re thinking about working with Jenn, do it! She’s a really great writer!
anna wojtowicz
Jenn made me feel heard!
I felt RELIEVED after our VIP day together. I loved the copy and really felt that it matched the brand voice I was going for. The best part about working with Jenn was the communication. It felt so good knowing that I could contact her anytime during the process. I really loved the onboarding process, check-ins, and reminder emails! To anyone looking to revamp their website copy, Jenn’s one-day turnaround Double Shot Over Ice service is such a lifesaver.
alexa my
I look forward to working with Jenn again soon.
I love how easy Jenn was to talk to. She made this process fun and stress-free. The work we did was absolutely valuable! She took the little information I was able to give her and painted a whole picture. I just can’t thank Jenn enough for taking on my project with such short notice. She’s a true professional and will deliver exceptional work with a smile.
angelica meals
The process with Jenn was wonderful from A-Z!
Revamping our website to better connect with our target audience was on our to-do list for a long time. We didn’t have to wait around for months to complete the project. She was clear, concise, and able to take what we had to say and turn it into beautiful copy that connects with the right people. We’d recommend her to anyone feeling stuck in a rut with website copy.
loreen dinkelacker
Working with Jenn was extremely valuable!
I suck at copywriting and writing about myself, so I knew I needed to hire an expert. Her timeliness and ease made working with her a breeze and everything went swimmingly (like Dori). After we wrapped up my website copy? I felt amazing! I’d 10/10 recommend the feeling and Jenn’s services to small business owners looking to boost their copy, and add flavor.
milla rebello
faq
*this page may contain affiliate links. meaning, i may get a little cha-ching if you purchase through them. it costs nothing extra + i wouldn’t share it if i didn’t stand by it
FREQUENTLY ASKED QUESTIONS —
As my services are on a first-come, first-serve basis there may be a waitlist depending on when you reach out about your project. I always recommend reaching out about 2-3 weeks in advance in order for me to best get to know you, your business, and see if we’re a good fit to work together.
Timelines are subject to change depending on scope!
Here’s a rough estimate of what’s on the menu:
Doppio: <1 week
Cortado: <1 week
Flat White: 2-3 days
Café Au Lait: 90 min
Affogato: 1-2 weeks
Double Shot Over Ice: 1 day
Cappuccino: <1 weeks
Lavender Latte: 2-3 weeks
Nitro Cold Brew: 4-5 weeks
Due to the time, research, and strategy that goes into each project – I accept a limited number of clients per month to ensure I’m fully dedicated to providing the quality attention and care to your project. I always suggest to book in advance so we have ample time to achieve your desired goals!
I absolutely adore working with multi-passionate female entrepreneurs. The ambitious, kickass CEOs that LOVE what they do, aim to impact lives for the better, open to collaborating, and trust my expertise as a partner.
My website design is a template from Davey & Krista*. They’re amazing and offer beautiful layouts.
If you want branding and/or a website design personalized to fit you and your biz, I have the perfect recos!
See the next Q 🥰
Visuals captivate + copy converts 🙂 While I’d truly love to be the Jenn of all trades, I’d like to leave the branding and web design work to the pros.
That said, I have a few stellar partners:
- Bianca Mellona for branding (the 🍈 Mellona method is a dream)
- Rachel Schardt Design for web design + SEO (she’s a web wizard!)
- Sainte Noire for everything from A-Z (one-stop shop for branding, brand photos, + web design)
I typically offer two options:
50/50: 50% down upon signing to reserve your spot in my calendar. The remaining balance is paid when the project is complete, prior to the delivery of final hand-off files.
3-Month Payment Plan: 40% down upon signing to hold your spot in my calendar. The remaining balance is paid in milestones of 20% per month for 3 months following initial payment date. *Note: pricing is subject to change when opting for a payment plan.
For Double Shot Over Ice, I require 100% upfront to book my time in advance. More details here.
For monthly retainers, monthly payments are due upfront at the start of each month.
Ofc! I’m always open to a conversation and discovering what may best suit your needs. I understand every business is different + unique. Drop me a note at hello@jouhco.com and we can find a payment plan length that works for you + your biz.
blog BFF
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