personality-driven copy for passionate + ambitious female ceos
It's time to kick your biz up several notches
It's the making your life easier part for us
Irresistible brand messaging and personality-driven copy are key to driving a personal connection. Whether you need a trusted friend to strategize with you, a done-for-you-please-take-it-off-my-plate kind of job, or you just need a little tweak… we’re here for it AND you!
Working with us is an experience that we want you to love. We personalize everything to fit you and your business. No cookie-cutter nonsense here! That’s a promise we stand by.
Everything is amazing! I definitely feel like this is a great value for my investment and I am so happy!
milla r.
On The Menu
Let’s turn your raw passions, ideas, and dreams into the most delicious, savory, and irresistibly memorable coffee that the dreamiest of clients can enjoy however they like.
This is perfect if you’re just starting out, ready to pivot in a new direction, or you want to elevate tf out of your existing foundations so you can have cohesive + flavorful messaging across the board.
LIGHT ROAST (Messaging)
- Brand clarity questionnaire
- Kick-off strategy session
- Research, discovery, and competitor analysis
- 5 Elements: Positioning, Purpose, Voice, Promise, Experience
- 15+ page Google Doc + styled brand messaging guide
- 2 rounds of revisions
MEDIUM ROAST (Messaging + Voice)
- Brand clarity questionnaire
- Kick-off strategy session
- Research, discovery, and competitor analysis
- In-depth voice analysis and reporting
- Voice styling presentation call
- Deep-dive into the 5 elements: Positioning, Purpose, Voice, Promise, Experience
- Brand voice mapped to a science with guidelines, content examples, lexicon, style nuances, brand comparisons, style tips, + resources
- 50+ page Google Doc + styled brand messaging + voice guide
- 2 rounds of revisions
DARK ROAST (Phase 1: Messaging + Voice, Phase 2: Web Copy)
- Brand clarity questionnaire
- Kick-off strategy session
- Research, discovery, and competitor analysis
- In-depth voice analysis and reporting
- Voice styling presentation call
- Deep-dive into the 5 elements: Positioning, Purpose, Voice, Promise, Experience
- Brand voice mapped to a science with guidelines, content examples, lexicon, style nuances, brand comparisons, style tips, + resources
- 50+ page Google Doc + styled brand messaging + voice guide
- Web copy kick-off call
- Personality-driven web copy for up to 5 core pages: Home, About, Services x2, + Contact, w/ light backend SEO (add-on pgs avail)
- 2 rounds of revisions for each phase
WEBSITE COPY
Let’s brew a delightful batch of coffee that delivers impactful notes, soothes the soul, and leaves you with a warm, fuzzy feeling.
This is perfect if you are launching a brand new site or going through a brand glow up. Ideally, you already have a strong brand story and just need some much-needed magic to pull it all together. We’ll infuse storytelling + personality to give your website a facelift that converts dream clients into loyal fans.
Includes:
- Client questionnaire
- Kick-off strategy session
- Research, discovery, + competitor analysis
- Personality-driven web copy for up to 5 core pages: Home, About, Services x2, + Contact, w/ light backend SEO (add-on pgs avail)
- 2 rounds of revisions
EMAIL LIST MANAGEMENT RETAINER
Let’s give your audience a daily shot of storytelling to build authority, serve value, and deepen relationships. Your email list has so much untapped potential—we help you unlock it. By sending more frequent broadcasts + ensuring you stay out of spam and the Promo tab, we’ll kick your email marketing up to new levels to build a loyal community who can’t wait to open your emails + buy from you.
This is perfect if you have an existing list, make monthly revenue from email marketing, and are looking for an expert to step in and completely own everything for you so you don’t have to lift a finger.
Includes:
- Fully integrated strategy (monthly strat calls + daily Slack access)
- ESP tech setup + daily management
- Research + discovery when applicable
- Up to daily broadcast emails to stay top of mind
- Personality-driven email copy (w/ subject line, snippet, etc.)
- 2x automation build outs/optimizations monthly (i.e. welcome sequence, upsells, downsells, abandoned cart, etc.)
- Deliverability testing to ensure you keep hitting Primary tab and not Promo/Spam
*3-month setup contract
Fancy something else?
I’m so happy with what you created for me and this is such a huge weight off my shoulders! I wouldn’t have been able to write this many captions in the short amount of time you did. You’re freaking amazing!!
natalie r.
The Process
Copy caffeination coming in hottttt
Coffee Chat
chill and cozy vibes
You waltz in and tell us all about you, your biz, and what you’re looking for. We’ll spend time getting to know each other, talk all about your goals, and zero in on how we can help you exceed them. If we’re the perfect blend, we’ll send you a proposal to digest + we’ll lock it in.
1
Welcome
It's official, official!
You’ll receive a Welcome Kit detailing everything you need to know! With the ample time leading up to our project start, you’ll complete your homework (we ask the tough Q’s!). If you ever need us, you’ll have access to a private Slack channel to reach the team anytime.
2
Storytelling
Let's your biz up, shall we?
The day has come! We’ll hop on our KO call where we will fully immerse into everything YOU. After, we’ll step into our ZOG + craft the heck out of a dazzling draft for you to look at.
3
Happy Dance
woohoo! It's a wrap!
We tighten up everything to perfection together in 2 revision rounds. Once finalized, we’ll celebrate and bust out the crazy dance moves. We did it!
4
Jenn is THE one! She’s an exceptional personality-driven copywriter. She’s able to interpret what is needed and routinely surpasses expectations.
salina y.
WHAT PEOPLE ARE SAYING
Our strategy session was so, so, so valuable!!!
Prior to our call, I felt unsure if my current business/social media strategy was working for me. After strategizing with Jenn, I feel so much more confident. She completely revitalized me! I’m still processing the sheer amount of valuable information and clear direction that was offered to me. She made sure I was completely confident before I left the call. I’m so grateful for that!
hannah del herrara
Jenn's efficiency, consideration, and the fact that she really listened to my needs was the best!
It feels AMAZING to have a completed sales page that looks so professional, yet me. Like I can’t imagine doing it myself LOL. I loved how efficient Jenn was and she really took my needs and voice into consideration. I really appreciated the diligence and effort that went into making the copy edits. The whole process was so smooth. I was actually shocked that after my first round of revisions, I only had 1 edit to make. If you’re thinking about working with Jenn, do it! She’s a really great writer!
anna wojtowicz
Jenn made me feel heard!
I felt RELIEVED after our VIP day together. I loved the copy and really felt that it matched the brand voice I was going for. The best part about working with Jenn was the communication. It felt so good knowing that I could contact her anytime during the process. I really loved the onboarding process, check-ins, and reminder emails! To anyone looking to revamp their website copy, Jenn’s one-day turnaround Double Shot Over Ice service is such a lifesaver.
alexa myllaeri
I look forward to working with Jenn again soon.
I love how easy Jenn was to talk to. She made this process fun and stress-free. The work we did was absolutely valuable! She took the little information I was able to give her and painted a whole picture. I just can’t thank Jenn enough for taking on my project with such short notice. She’s a true professional and will deliver exceptional work with a smile.
angelica meals
The process with Jenn was wonderful from A-Z!
Revamping our website to better connect with our target audience was on our to-do list for a long time. We didn’t have to wait around for months to complete the project. She was clear, concise, and able to take what we had to say and turn it into beautiful copy that connects with the right people. We’d recommend her to anyone feeling stuck in a rut with website copy.
loreen dinkelacker
Working with Jenn was extremely valuable!
I suck at copywriting and writing about myself, so I knew I needed to hire an expert. Her timeliness and ease made working with her a breeze and everything went swimmingly (like Dori). After we wrapped up my website copy? I felt amazing! I’d 10/10 recommend the feeling and Jenn’s services to small business owners looking to boost their copy, and add flavor.
milla rebello
faq
*this page may contain affiliate links. meaning, we may get a little cha-ching if you purchase through them. it costs nothing extra + we wouldn’t share it if we didn’t stand by it
FREQUENTLY ASKED QUESTIONS —
Our services are on a first-come, first-serve basis so there may be a waitlist depending on when you reach out about your project. We always recommend reaching out about 1-2 months in advance of your deadline. That way it allows us ample time to get to know you, your business, and see if we’re the perfect blend to work together.
Timelines are subject to change depending on scope!
Due to the time, research, and strategy that goes into each project – we accept a limited number of clients per month to ensure we’re fully dedicated to providing the quality attention and care to your project. We always suggest to book in advance so we have ample time to achieve your desired goals!
By default, our projects are on a 50/50 payment schedule. Meaning 50% is due at signing to reserve your spot in our calendar. The remaining balance is paid when the project is complete, prior to the delivery of final hand-off files.
We also offer flexible payment plan options.
For monthly retainers and any projects under $3k, payment is due upfront.
Rebel, eh? Maaaaybe we have a secret menu. Place a custom order + we can see what we can do 😉
We like to leave the branding and web design work to the pros.
That said, we have a few kickass partners in crime. Shoot us an email or DM + we’ll hand over the goods.
Remember, design captivates + copy converts 🤍
Our website design is a template from Davey & Krista*. They’re amazing and offer beautiful layouts.
If you want branding and/or a website design personalized to fit you and your biz, we have the perfect recos!
Ruby Olivia Photography 🤍
Are you our next copy client?
