what you need to know about writing your about page

I know, I know. The About Page is one of THE trickiest parts of web copy to write + write well. Even the most experienced copywriters will say writing their own About Page is one of the hardest things to do. So if the pros are stumbling over it, no sweat if you find it difficult to do for yourself! If you’re struggling to write your About Page—which tends to be the most-visited page on any website, after the home page! So getting it ✨just right✨ is crucial—then I’m here to save the day. 😉